Creative Portfolio
Explore my content marketing creative portfolio, where strategy meets storytelling from paid media and SEO to social media and emails, each project is rooted in purpose, collaboration, and measurable success.
Digital Advertising
Supervise & Conceptulize Campaigns
This section features targeted digital advertising campaigns across Meta, Google, and other platforms. Each effort was designed to drive awareness, generate leads, and support enrollment goals through data-driven strategy, creative execution, and performance optimization.
Signature Campaigns
Digital Strategy & Distribution
Explore high-impact digital campaigns that elevated major university milestones. From the TXST 125th Anniversary and U.S. presidential debate announcement to the Texas Water initiative, each project combined strategic storytelling, stakeholder engagement, and cross-platform promotion to showcase the university’s leadership and legacy.
Digital Content Marketing
Supervisor & Strategic Development
These examples showcase full-funnel content marketing—from concept and creation to distribution across email, social media, and web. Each campaign is strategically designed to engage key audiences and often expanded into paid advertising to maximize reach and impact.
